We know that the home is the heart of activity for family and friends, humans and pets. At BASIL, our focus is to provide consumers with high-quality and innovative products that simplify and beautify outdoor living spaces. Also, we work to create fun and healthy interaction with pets.
 

Like humans, our pets are living longer. This is due to a trend known as the 'Humanization' of pets. We like to spoil and indulge with our animals. That is why we are committed to developing products that further tighten the bond between humans and pets with healthy animal treats and toys; pet care products aiming at their wellbeing and to help the owner deepen the bond with his/her pet.
 

Our objective is to provide high quality, premium pet products that enrich the pet ownership experience and tighten the bond between families and their pets. This is especially important considering the fact that studies reveal the percentage of households owning pets in India is on a rise and the market has a double digit growth everywhere. Our dedicated team is focused on introducing new, cool and innovative products. Innovation is the hallmark of our success in the Pet category.
 

Our brands are consistently recognized by customers and industry peers alike for innovation and quality. Retailers and consumers reward innovation, quality and service with loyalty and word-of-mouth praise.